Ascott's

Ascott's

Ascott's

Ascott’s needed a brand identity that reflected their vibrant atmosphere as a bar and street food restaurant.

a cell phone on a table
a cell phone on a table
a cell phone on a table
a cell phone on a table
a cell phone on a white block
a cell phone on a white block
a cell phone on a white block
a cell phone on a white block
two cell phones on a gray surface
two cell phones on a gray surface
two cell phones on a gray surface
two cell phones on a gray surface

Design Process

We took inspiration from the casual and lively spirit of Ascott’s, focusing on the blend of great food and drinks. The logo design drew from the iconic shape of a bottle lid, creating a mark that was both unique and memorable. The typography and color scheme were chosen to evoke a laid-back, yet refined, vibe, ensuring the design resonated with the restaurant’s energetic and welcoming environment.

a cell phone leaning on a ledge
a cell phone leaning on a ledge
a cell phone leaning on a ledge
a cell phone leaning on a ledge
a pair of cell phones on a concrete block
a pair of cell phones on a concrete block
a pair of cell phones on a concrete block
a pair of cell phones on a concrete block
a cell phone with a yellow rectangular screen
a cell phone with a yellow rectangular screen
a cell phone with a yellow rectangular screen
a cell phone with a yellow rectangular screen

Final Result

The final logo effectively captures Ascott’s dynamic personality as a bar and street food destination. With the bottle lid-inspired mark, it’s bold, recognizable, and versatile, working across signage, menus, and digital platforms. This cohesive brand identity strengthens Ascott’s visual presence and enhances its appeal to customers.

Final Result

The final logo effectively captures Ascott’s dynamic personality as a bar and street food destination. With the bottle lid-inspired mark, it’s bold, recognizable, and versatile, working across signage, menus, and digital platforms. This cohesive brand identity strengthens Ascott’s visual presence and enhances its appeal to customers.

Final Result

The final logo effectively captures Ascott’s dynamic personality as a bar and street food destination. With the bottle lid-inspired mark, it’s bold, recognizable, and versatile, working across signage, menus, and digital platforms. This cohesive brand identity strengthens Ascott’s visual presence and enhances its appeal to customers.

Copyright 2026 Platform81

Copyright 2026 Platform81

Copyright 2026 Platform81

Copyright 2026 Platform81